Introduction to
Communication
Communication is fundamental to life. In human beings there
is no conceivable day when anyone can live without communicating with his or
her fellow beings. It is an inmate ability and communication starts from the
cradle and continues till the grave.
Just think of the many persons we communicate for. To begin with we
communicate with our own selves. It is said that when we think, analyze, or
engage in silent monologue with ourselves, we are also communicating, but this
time with our own selves. Even daydreaming and nocturnal dreams are said to be
part of intrapersonal communication. This is essential because before we
communicate with others we have to engage in an act of communication with our
own selves to arrive at a conclusion as to what message we are going to convey
to others so that they can grasp the meaning of our words or our gestures. But
why do we communicate at all? Imagine yourself stranded in an island without a
single human being in sight. what will happen? You will be frustrated as you
have none to talk to. Your basic needs of foods, clothes, and shelter could as
be in jeopardy. We are able to fulfill all our basic needs with the assistance
of others. Our world is a world of interrelated entities called human beings.
It is network and the currency to run this network of human society or
societies, at the most basic level, is communication.
We also need to communicate because we want to express
ourselves and share our ideas, emotions, etc with others. In fact, our entire
life is inconceivable communication. There are many ways and forms in which we
communicate. Sometimes we have to use words to convey our thoughts to others.
At other times a mere shrug of the shoulder is enough to infer what the other
person feels. It implies that we communicate both verbally and non-verbally.
But it is also true that every attempt at communication can be termed as
communication. If you say something to your friend and you do not get an
intended response from him, would you call it a successful act of communication.
No, because every communication presupposes an intended response from the
receiver.
Communication can, therefore, be looked upon as an integral
part of our life. It is as important as food, clothes and shelter. But why do
we need to study communication as a discipline if it is really an integral part
of our life. That's because as our world continues to become more and more
complex, we are faced with the arduous task of communicating with others.
Imagine the primitive world of early men. Their life was simple.
Everything they needed from one another could be obtained by simple acts
of communication using very basic sounds
and symbols. Their thoughts were different and just a few ones because the
world they inhabited was very simple. But as man evolved and his world evolved
with him and especially after the advent of science and technology, the need
for communication become more intense. Now we have moved on even further with
the promise afforded us by information technology. In the world of the internet,
which is a product of information technology, communication has reached a new
dimension altogether.
For several centuries no real effort was made to study
communication as a discipline. However, during the second half of the century,
a lot of research was done on various aspects of communication and mass
communication. Man is striving, with the assistance of technology, to remove
barriers on great social scientist Marshal Mc Luhan, heading towards becoming a
global village.
Communication through social media has encouraged people to
participate not only in the lives of one another but also in taking part in the
democratic discourse of their country. It won't be an exaggeration to state
that communication is ubiquitous and it has the potential to decide the future
of an individual, an organization, a society, a nation and the whole world.
Meaning and definition
The word communication originated from the Latin word
'Communis' which means 'Common'.
Communion, community, communism, commonality, communalism etc. are some related
words having the same linguistic roots. More terms are being coined as the
concept of communication technology, communication media, communication age,
and communication management are just a few. The term implies that the ultimate
purpose of the communication process is to create commonness between the
communicator and the receiver of the message. Oxford dictionary defines
communication as 'the transfer or conveying of meaning.'
Definitions :-
I.A. Richards, '' Communication is the exchange of meanings between
individuals through a common system of symbols.''
Theodorson and Theodsorson, The
transmission of information, ideas attitudes, or emotion from one person or
group to another or others primarily through symbols.
Leland Brown, ''Communication is the transmission
and interchange of facts, ideas, feeling or course of action.''
Claude Shannon, ''One mind affecting another.''
Wilbur Schramm, '' The mechanism through which human
relations exist and develop''.
Colin Cherry, ''Transmission of stimuli''.
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